Breathe
Through
It
2023 —
audio & radio —
audio & radio —
︎︎︎
Meditation is a rising trend in the UK. Since 2019, meditation app users in the UK have increased 86%. So, Corona decided to tap into this trend to promote the new alcohol-free Corona Cero.
Mimicking the recognizable tone of the app’s narration and giving it a humorous twist, it shows consumers that, being a non-alcoholic beverage, Corona Cero can help you be in the moment.