Be
In The
Moment 



 2022 —
film —
audio & radio —
 
︎︎︎
Meditation is a rising trend in the UK. Since 2019, meditation app users in the UK have increased 86%. So, Corona decided to tap into this trend to promote the new alcohol-free Corona Cero.
Mimicking the recognizable tone of the app’s narration and giving it a humorous twist, it shows consumers that, being a non-alcoholic beverage, Corona Cero can help you be in the moment.
01—
Film : In the moment at Ponu-something beach
02—
Film : Present with a pebble in your running shoes
03—
Film : Here, splish-splashing through sharp rocks