Malnutrition
Facts
2021 —
film —
out of home —
experiential —
social —
︎︎︎
The Malnutrition Facts is a initative designed by Dole, the world’s largest fruit and vegetable producer, to call attention to malnutrition and food insecurity in the US.
The campaign kicked off in New York, Los Angeles, and Baltimore with a series of larger-than-life projections meant to call attention city- and nationwide to alarming nutritional issues and further the awareness of the estimated 54 million people facing food insecurity today.
The campaign kicked off in New York, Los Angeles, and Baltimore with a series of larger-than-life projections meant to call attention city- and nationwide to alarming nutritional issues and further the awareness of the estimated 54 million people facing food insecurity today.
Each label shines a light on malnutrition, touching on food insecurity, obesity, and the importance of good nutrition at the local, regional, national, and global levels with the goal of driving awareness of systemic food inequity.
01—
Launch Film
Launch Film
02—
Visuals
Visuals
A series of larger-than-life projections meant to call attention to alarming nutritional issues in the US.
03—
Visuals
Visuals
